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Work / City of Calgary / Annual Reports /
With the ‘Great Recession’ behind them, the City of Calgary was Moving Forward in 2009 and I was assigned with the task of developing creative to represent this theme and to prepare for their first online mini-site for the 2009 Annual Report: Moving Forward.
The solution was to develop a bold, optimistic composition reminiscent of a digital tag cloud — a document literally stacked with keywords, images and graphics from the year’s big projects, events and achievements. Expanding four-page spreads unveil major accomplishments — a tangible pop-up window.
Full details that are only hinted to in the printed version were available on their interactive website (which is no longer active).
